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About

A marketer who turns confusion into a clear customer strategy.

With 5+ years across business operations, brand strategy, and marketing, including research and brand strategy at a fintech firm, I focus on one thing: helping businesses understand who they serve and how to communicate value.

I combine market research, marketing analytics, and AI-assisted workflows to move brands from random posting and unclear offers to a focused, executable growth system.

GTM StrategyICP & PersonasBrand PositioningMarketing AnalyticsPower BIAI for MarketingContent StrategyCompetitive Research
Harshit Gupta, GTM & Brand Strategy Consultant

What I help you fix

  • Unclear positioning that sounds like every competitor
  • A vague target audience that makes content feel random
  • Offers and messaging buyers don't understand fast enough
  • Marketing activity with no clear way to measure what works
  • A launch or relaunch with no practical GTM roadmap

How I'm different

  • Research-first: decisions come from reviews, competitors, and data, not guesswork.
  • Practical deliverables your team can execute, not 60-page decks no one reads.
  • AI-assisted speed without losing strategic judgement.
  • Comfortable with both Indian MSMEs/D2C and global B2B/SaaS clients.
Let's Talk

Not sure what your marketing is missing? Find out for free.

Request a free 3-point audit: one positioning gap, one funnel issue, and one growth opportunity, specific to your business.